ESSENTIALS OF STRATEGIC MANAGEMENT

1,275.65

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Description

Essentials of Strategic Management: The Quest for Competitive Advantage is a textbook by John E. Gamble, Margaret Peteraf, and Arthur A. Thompson Jr. that provides a concise, theory-driven, and practical approach to strategic management for business students and professionals. The book’s central theme is how an organization can achieve a sustainable competitive advantage over its rivals.

Additional information

ISBN

9781266495540

Author

John E. Gamble, Arthur A. Thompson and Margaret Peteraf

Edition

8